10th Anniversary Edition of World Football Summit
WFS Madrid — Where the next chapter begins
15–16 September 2026 · La Nave, Madrid
Since its first edition in 2016, WFS Madrid has been where the greatest transformation in football's history has taken shape: ownership structures, broadcast models, new markets, and women's football as a business vertical have been fundamentally redrawn. And now, as AI promises to unleash a transformation of even greater magnitude, we bring the entire ecosystem together to lay the foundations of the industry's next chapter.
2
Days
2
Stages
150+
Speakers
2,500+
Attendees
90+
Countries
200+
Clubs, leagues & federations
Speakers WFS Madrid 2026
Thibaut
Courtois
Co-Founder | NXTPLAY
Thibaut
Courtois
Thibaut Courtois is Co-Founder of NXTPLAY Capital, a sports investment and media platform spanning sports assets, startups and innovation ecosystems. A professional footballer and two-time Champions League winner, he co-founded the firm to position athletes as shareholders, not ambassadors.
Pedro
De La Rosa
TEAM AMBASSADOR | Aston Martin Aramco Formula One Team
Pedro
De La Rosa
Pedro de la Rosa is one of Formula One’s most experienced drivers and test drivers. His career spans Arrows, Jaguar, McLaren, Sauber, HRT, Ferrari and Jordan, alongside success in Japanese Formula 3, Formula Nippon and GT racing. He later served as technical and sporting advisor at Techeetah in Formula E. Since 2022, Pedro has been Team Ambassador for Aston Martin Aramco, sharing his extensive racing, technical and development expertise across the team.
Ornella
Desiree Bellia
Director of Professional Football – Relations and Development | FIFA
Ornella
Desiree Bellia
Ornella Désirée Bellia is a senior international football executive, lawyer, author and lecturer with nearly two decades of experience across governance, business and stakeholder relations. Her career spans clubs, leagues, players and international institutions. After overcoming a life-threatening illness, she wrote The Game of Life, exploring resilience, identity, pressure and purpose. She also lectures in Sports Management and Sports Law and speaks internationally.
Miguel Ángel
Gil Marín
CEO | Atlético de Madrid
Miguel Ángel
Gil Marín
Miguel Ángel Gil has served as the Chief Executive Officer of Atlético de Madrid since 2002. Since joining the organization in 1993 as General Manager, he has successfully led the club to 12 domestic and international titles. In addition to his role at Atlético de Madrid, Mr. Gil is the First Vice President of LaLiga and an executive committee member of both UEFA and the EFC (European Football Clubs).
Michele
Kang
Founder and Chief Executive Officer | Kynisca Sports International
Michele
Kang
Michele Kang is a global football club owner, businesswoman and investor. She is Founder of Kynisca, a multi-club organisation dedicated to women’s football, and majority owner of Washington Spirit, OL Lyonnes and London City Lionesses. She also serves as Chairwoman & President of Olympique Lyonnais and Chairwoman & CEO of Eagle Football Group. Her work focuses on sporting excellence, infrastructure, innovation, commercial growth and long-term investment in women’s sport.
Aki
Mandhar
Chief Executive Officer | Chelsea FC Women
Aki
Mandhar
Aki Mandhar is CEO and President of Chelsea FC Women and the first dedicated CEO appointed in the Women’s Super League. With 25+ years across advertising, journalism and digital media, she has led major transformation and growth initiatives. Previously COO of The Daily Telegraph and International GM at The Athletic, she helped drive its global expansion before its acquisition by The New York Times. She also serves as an Independent Non-Executive Director at STV Group plc.
Juan
Mata
Co-Founder | C_Lab, Common Goal
Juan
Mata
Juan Mata es una de las figuras más reconocidas del fútbol mundial. Campeón del Mundo, de Europa y de la Champions League, ha jugado en clubes como Valencia, Chelsea, Manchester United, Galatasaray y Vissel Kobe. Fuera del campo impulsa iniciativas sociales y empresariales como Common Goal y C_Lab, e invierte en Mercury13 y San Diego FC. Autor de “Suddenly a Footballer”, reúne más de 24M de seguidores y defiende el poder del fútbol para unir.
Laura
McAllister
Vice-President | UEFA
Laura
McAllister
Laura, former captain of Wales, made history in April 2023 as the first female UEFA Vice-President and the first Welsh person elected to UEFA or FIFA. She chairs key committees on gender equality, social responsibility and sustainability, leading UEFA’s work on inclusion, human rights and environmental accountability. Her leadership has helped drive systemic change in governance, representation and fair play across European football.
Maheta
Molango
CEO | Professional Footballers’ Association (PFA)
Maheta
Molango
Maheta Molango is Chief Executive of the PFA, representing footballers in England. A former pro who played for Atlético Madrid, Brighton, Lincoln, Oldham, and Wrexham, he later became a top sports lawyer, advising stars like Antoine Griezmann and Mesut Özil. Fluent in five languages, he was twice ranked among Spain’s best sports lawyers. In 2016 he became CEO of RCD Mallorca, and in July 2021 was appointed to lead the PFA.
Liam
Parker
Chief Communications and Corporate Relations Officer | Formula 1
Liam
Parker
Liam Parker is Chief Communications and Corporate Relations Officer at Formula 1 where he is responsible for all the communications, digital and political engagement strategy, and activity.
Iñigo
Riestra
Secretary General – CLO | FMF
Iñigo
Riestra
Iñigo holds a Law degree from Universidad Anáhuac and master’s degrees in Corporate Law (Universidad Panamericana) and International Sports Law and Management (ISDE, Madrid). He worked nearly 10 years as a corporate lawyer, focusing on contracts, debt placements, and regulatory compliance. He joined FMF in 2013 as Manager of International Affairs and became Director in 2015, representing FMF before FIFA, CONCACAF, and the Court of Arbitration for Sport.
Javier
Tebas
President | LALIGA
Javier
Tebas
Javier Tebas, President of LALIGA since 2013, is a Spanish lawyer with more than three decades of experience in football. His leadership has focused on financial control, the collective sale of audiovisual rights, internationalisation, innovation and data. He has also driven LALIGA’s fight against piracy and violence in football, while supporting the growth of the women’s game and sharing the league’s expertise to help football develop globally.
Thibaut
Courtois
Thibaut
Courtois
Thibaut Courtois is Co-Founder of NXTPLAY Capital, a sports investment and media platform spanning sports assets, startups and innovation ecosystems. A professional footballer and two-time Champions League winner, he co-founded the firm to position athletes as shareholders, not ambassadors.
Pedro
De La Rosa
Pedro
De La Rosa
Pedro de la Rosa is one of Formula One’s most experienced drivers and test drivers. His career spans Arrows, Jaguar, McLaren, Sauber, HRT, Ferrari and Jordan, alongside success in Japanese Formula 3, Formula Nippon and GT racing. He later served as technical and sporting advisor at Techeetah in Formula E. Since 2022, Pedro has been Team Ambassador for Aston Martin Aramco, sharing his extensive racing, technical and development expertise across the team.
Ornella
Desiree Bellia
Ornella
Desiree Bellia
Ornella Désirée Bellia is a senior international football executive, lawyer, author and lecturer with nearly two decades of experience across governance, business and stakeholder relations. Her career spans clubs, leagues, players and international institutions. After overcoming a life-threatening illness, she wrote The Game of Life, exploring resilience, identity, pressure and purpose. She also lectures in Sports Management and Sports Law and speaks internationally.
Miguel Ángel
Gil Marín
Miguel Ángel
Gil Marín
Miguel Ángel Gil has served as the Chief Executive Officer of Atlético de Madrid since 2002. Since joining the organization in 1993 as General Manager, he has successfully led the club to 12 domestic and international titles. In addition to his role at Atlético de Madrid, Mr. Gil is the First Vice President of LaLiga and an executive committee member of both UEFA and the EFC (European Football Clubs).
Michele
Kang
Michele
Kang
Michele Kang is a global football club owner, businesswoman and investor. She is Founder of Kynisca, a multi-club organisation dedicated to women’s football, and majority owner of Washington Spirit, OL Lyonnes and London City Lionesses. She also serves as Chairwoman & President of Olympique Lyonnais and Chairwoman & CEO of Eagle Football Group. Her work focuses on sporting excellence, infrastructure, innovation, commercial growth and long-term investment in women’s sport.
Aki
Mandhar
Aki
Mandhar
Aki Mandhar is CEO and President of Chelsea FC Women and the first dedicated CEO appointed in the Women’s Super League. With 25+ years across advertising, journalism and digital media, she has led major transformation and growth initiatives. Previously COO of The Daily Telegraph and International GM at The Athletic, she helped drive its global expansion before its acquisition by The New York Times. She also serves as an Independent Non-Executive Director at STV Group plc.
Juan
Mata
Juan
Mata
Juan Mata es una de las figuras más reconocidas del fútbol mundial. Campeón del Mundo, de Europa y de la Champions League, ha jugado en clubes como Valencia, Chelsea, Manchester United, Galatasaray y Vissel Kobe. Fuera del campo impulsa iniciativas sociales y empresariales como Common Goal y C_Lab, e invierte en Mercury13 y San Diego FC. Autor de “Suddenly a Footballer”, reúne más de 24M de seguidores y defiende el poder del fútbol para unir.
Laura
McAllister
Laura
McAllister
Laura, former captain of Wales, made history in April 2023 as the first female UEFA Vice-President and the first Welsh person elected to UEFA or FIFA. She chairs key committees on gender equality, social responsibility and sustainability, leading UEFA’s work on inclusion, human rights and environmental accountability. Her leadership has helped drive systemic change in governance, representation and fair play across European football.
Maheta
Molango
Maheta
Molango
Maheta Molango is Chief Executive of the PFA, representing footballers in England. A former pro who played for Atlético Madrid, Brighton, Lincoln, Oldham, and Wrexham, he later became a top sports lawyer, advising stars like Antoine Griezmann and Mesut Özil. Fluent in five languages, he was twice ranked among Spain’s best sports lawyers. In 2016 he became CEO of RCD Mallorca, and in July 2021 was appointed to lead the PFA.
Liam
Parker
Liam
Parker
Liam Parker is Chief Communications and Corporate Relations Officer at Formula 1 where he is responsible for all the communications, digital and political engagement strategy, and activity.
Iñigo
Riestra
Iñigo
Riestra
Iñigo holds a Law degree from Universidad Anáhuac and master’s degrees in Corporate Law (Universidad Panamericana) and International Sports Law and Management (ISDE, Madrid). He worked nearly 10 years as a corporate lawyer, focusing on contracts, debt placements, and regulatory compliance. He joined FMF in 2013 as Manager of International Affairs and became Director in 2015, representing FMF before FIFA, CONCACAF, and the Court of Arbitration for Sport.
Javier
Tebas
Javier
Tebas
Javier Tebas, President of LALIGA since 2013, is a Spanish lawyer with more than three decades of experience in football. His leadership has focused on financial control, the collective sale of audiovisual rights, internationalisation, innovation and data. He has also driven LALIGA’s fight against piracy and violence in football, while supporting the growth of the women’s game and sharing the league’s expertise to help football develop globally.
Thibaut
Courtois
Co-Founder | NXTPLAY
Thibaut
Courtois
Thibaut Courtois is Co-Founder of NXTPLAY Capital, a sports investment and media platform spanning sports assets, startups and innovation ecosystems. A professional footballer and two-time Champions League winner, he co-founded the firm to position athletes as shareholders, not ambassadors.
Pedro
De La Rosa
TEAM AMBASSADOR | Aston Martin Aramco Formula One Team
Pedro
De La Rosa
Pedro de la Rosa is one of Formula One’s most experienced drivers and test drivers. His career spans Arrows, Jaguar, McLaren, Sauber, HRT, Ferrari and Jordan, alongside success in Japanese Formula 3, Formula Nippon and GT racing. He later served as technical and sporting advisor at Techeetah in Formula E. Since 2022, Pedro has been Team Ambassador for Aston Martin Aramco, sharing his extensive racing, technical and development expertise across the team.
Ornella
Desiree Bellia
Director of Professional Football – Relations and Development | FIFA
Ornella
Desiree Bellia
Ornella Désirée Bellia is a senior international football executive, lawyer, author and lecturer with nearly two decades of experience across governance, business and stakeholder relations. Her career spans clubs, leagues, players and international institutions. After overcoming a life-threatening illness, she wrote The Game of Life, exploring resilience, identity, pressure and purpose. She also lectures in Sports Management and Sports Law and speaks internationally.
Miguel Ángel
Gil Marín
CEO | Atlético de Madrid
Miguel Ángel
Gil Marín
Miguel Ángel Gil has served as the Chief Executive Officer of Atlético de Madrid since 2002. Since joining the organization in 1993 as General Manager, he has successfully led the club to 12 domestic and international titles. In addition to his role at Atlético de Madrid, Mr. Gil is the First Vice President of LaLiga and an executive committee member of both UEFA and the EFC (European Football Clubs).
Michele
Kang
Founder and Chief Executive Officer | Kynisca Sports International
Michele
Kang
Michele Kang is a global football club owner, businesswoman and investor. She is Founder of Kynisca, a multi-club organisation dedicated to women’s football, and majority owner of Washington Spirit, OL Lyonnes and London City Lionesses. She also serves as Chairwoman & President of Olympique Lyonnais and Chairwoman & CEO of Eagle Football Group. Her work focuses on sporting excellence, infrastructure, innovation, commercial growth and long-term investment in women’s sport.
Aki
Mandhar
Chief Executive Officer | Chelsea FC Women
Aki
Mandhar
Aki Mandhar is CEO and President of Chelsea FC Women and the first dedicated CEO appointed in the Women’s Super League. With 25+ years across advertising, journalism and digital media, she has led major transformation and growth initiatives. Previously COO of The Daily Telegraph and International GM at The Athletic, she helped drive its global expansion before its acquisition by The New York Times. She also serves as an Independent Non-Executive Director at STV Group plc.
Juan
Mata
Co-Founder | C_Lab, Common Goal
Juan
Mata
Juan Mata es una de las figuras más reconocidas del fútbol mundial. Campeón del Mundo, de Europa y de la Champions League, ha jugado en clubes como Valencia, Chelsea, Manchester United, Galatasaray y Vissel Kobe. Fuera del campo impulsa iniciativas sociales y empresariales como Common Goal y C_Lab, e invierte en Mercury13 y San Diego FC. Autor de “Suddenly a Footballer”, reúne más de 24M de seguidores y defiende el poder del fútbol para unir.
Laura
McAllister
Vice-President | UEFA
Laura
McAllister
Laura, former captain of Wales, made history in April 2023 as the first female UEFA Vice-President and the first Welsh person elected to UEFA or FIFA. She chairs key committees on gender equality, social responsibility and sustainability, leading UEFA’s work on inclusion, human rights and environmental accountability. Her leadership has helped drive systemic change in governance, representation and fair play across European football.
Maheta
Molango
CEO | Professional Footballers’ Association (PFA)
Maheta
Molango
Maheta Molango is Chief Executive of the PFA, representing footballers in England. A former pro who played for Atlético Madrid, Brighton, Lincoln, Oldham, and Wrexham, he later became a top sports lawyer, advising stars like Antoine Griezmann and Mesut Özil. Fluent in five languages, he was twice ranked among Spain’s best sports lawyers. In 2016 he became CEO of RCD Mallorca, and in July 2021 was appointed to lead the PFA.
Liam
Parker
Chief Communications and Corporate Relations Officer | Formula 1
Liam
Parker
Liam Parker is Chief Communications and Corporate Relations Officer at Formula 1 where he is responsible for all the communications, digital and political engagement strategy, and activity.
Iñigo
Riestra
Secretary General – CLO | FMF
Iñigo
Riestra
Iñigo holds a Law degree from Universidad Anáhuac and master’s degrees in Corporate Law (Universidad Panamericana) and International Sports Law and Management (ISDE, Madrid). He worked nearly 10 years as a corporate lawyer, focusing on contracts, debt placements, and regulatory compliance. He joined FMF in 2013 as Manager of International Affairs and became Director in 2015, representing FMF before FIFA, CONCACAF, and the Court of Arbitration for Sport.
Javier
Tebas
President | LALIGA
Javier
Tebas
Javier Tebas, President of LALIGA since 2013, is a Spanish lawyer with more than three decades of experience in football. His leadership has focused on financial control, the collective sale of audiovisual rights, internationalisation, innovation and data. He has also driven LALIGA’s fight against piracy and violence in football, while supporting the growth of the women’s game and sharing the league’s expertise to help football develop globally.
Thibaut
Courtois
Co-Founder | NXTPLAY
Thibaut
Courtois
Thibaut Courtois is Co-Founder of NXTPLAY Capital, a sports investment and media platform spanning sports assets, startups and innovation ecosystems. A professional footballer and two-time Champions League winner, he co-founded the firm to position athletes as shareholders, not ambassadors.
Pedro
De La Rosa
TEAM AMBASSADOR | Aston Martin Aramco Formula One Team
Pedro
De La Rosa
Pedro de la Rosa is one of Formula One’s most experienced drivers and test drivers. His career spans Arrows, Jaguar, McLaren, Sauber, HRT, Ferrari and Jordan, alongside success in Japanese Formula 3, Formula Nippon and GT racing. He later served as technical and sporting advisor at Techeetah in Formula E. Since 2022, Pedro has been Team Ambassador for Aston Martin Aramco, sharing his extensive racing, technical and development expertise across the team.
Ornella
Desiree Bellia
Director of Professional Football – Relations and Development | FIFA
Ornella
Desiree Bellia
Ornella Désirée Bellia is a senior international football executive, lawyer, author and lecturer with nearly two decades of experience across governance, business and stakeholder relations. Her career spans clubs, leagues, players and international institutions. After overcoming a life-threatening illness, she wrote The Game of Life, exploring resilience, identity, pressure and purpose. She also lectures in Sports Management and Sports Law and speaks internationally.
Miguel Ángel
Gil Marín
CEO | Atlético de Madrid
Miguel Ángel
Gil Marín
Miguel Ángel Gil has served as the Chief Executive Officer of Atlético de Madrid since 2002. Since joining the organization in 1993 as General Manager, he has successfully led the club to 12 domestic and international titles. In addition to his role at Atlético de Madrid, Mr. Gil is the First Vice President of LaLiga and an executive committee member of both UEFA and the EFC (European Football Clubs).
Michele
Kang
Founder and Chief Executive Officer | Kynisca Sports International
Michele
Kang
Michele Kang is a global football club owner, businesswoman and investor. She is Founder of Kynisca, a multi-club organisation dedicated to women’s football, and majority owner of Washington Spirit, OL Lyonnes and London City Lionesses. She also serves as Chairwoman & President of Olympique Lyonnais and Chairwoman & CEO of Eagle Football Group. Her work focuses on sporting excellence, infrastructure, innovation, commercial growth and long-term investment in women’s sport.
Aki
Mandhar
Chief Executive Officer | Chelsea FC Women
Aki
Mandhar
Aki Mandhar is CEO and President of Chelsea FC Women and the first dedicated CEO appointed in the Women’s Super League. With 25+ years across advertising, journalism and digital media, she has led major transformation and growth initiatives. Previously COO of The Daily Telegraph and International GM at The Athletic, she helped drive its global expansion before its acquisition by The New York Times. She also serves as an Independent Non-Executive Director at STV Group plc.
Juan
Mata
Co-Founder | C_Lab, Common Goal
Juan
Mata
Juan Mata es una de las figuras más reconocidas del fútbol mundial. Campeón del Mundo, de Europa y de la Champions League, ha jugado en clubes como Valencia, Chelsea, Manchester United, Galatasaray y Vissel Kobe. Fuera del campo impulsa iniciativas sociales y empresariales como Common Goal y C_Lab, e invierte en Mercury13 y San Diego FC. Autor de “Suddenly a Footballer”, reúne más de 24M de seguidores y defiende el poder del fútbol para unir.
Laura
McAllister
Vice-President | UEFA
Laura
McAllister
Laura, former captain of Wales, made history in April 2023 as the first female UEFA Vice-President and the first Welsh person elected to UEFA or FIFA. She chairs key committees on gender equality, social responsibility and sustainability, leading UEFA’s work on inclusion, human rights and environmental accountability. Her leadership has helped drive systemic change in governance, representation and fair play across European football.
Maheta
Molango
CEO | Professional Footballers’ Association (PFA)
Maheta
Molango
Maheta Molango is Chief Executive of the PFA, representing footballers in England. A former pro who played for Atlético Madrid, Brighton, Lincoln, Oldham, and Wrexham, he later became a top sports lawyer, advising stars like Antoine Griezmann and Mesut Özil. Fluent in five languages, he was twice ranked among Spain’s best sports lawyers. In 2016 he became CEO of RCD Mallorca, and in July 2021 was appointed to lead the PFA.
Liam
Parker
Chief Communications and Corporate Relations Officer | Formula 1
Liam
Parker
Liam Parker is Chief Communications and Corporate Relations Officer at Formula 1 where he is responsible for all the communications, digital and political engagement strategy, and activity.
Iñigo
Riestra
Secretary General – CLO | FMF
Iñigo
Riestra
Iñigo holds a Law degree from Universidad Anáhuac and master’s degrees in Corporate Law (Universidad Panamericana) and International Sports Law and Management (ISDE, Madrid). He worked nearly 10 years as a corporate lawyer, focusing on contracts, debt placements, and regulatory compliance. He joined FMF in 2013 as Manager of International Affairs and became Director in 2015, representing FMF before FIFA, CONCACAF, and the Court of Arbitration for Sport.
Javier
Tebas
President | LALIGA
Javier
Tebas
Javier Tebas, President of LALIGA since 2013, is a Spanish lawyer with more than three decades of experience in football. His leadership has focused on financial control, the collective sale of audiovisual rights, internationalisation, innovation and data. He has also driven LALIGA’s fight against piracy and violence in football, while supporting the growth of the women’s game and sharing the league’s expertise to help football develop globally.
Thibaut
Courtois
Thibaut
Courtois
Thibaut Courtois is Co-Founder of NXTPLAY Capital, a sports investment and media platform spanning sports assets, startups and innovation ecosystems. A professional footballer and two-time Champions League winner, he co-founded the firm to position athletes as shareholders, not ambassadors.
Pedro
De La Rosa
Pedro
De La Rosa
Pedro de la Rosa is one of Formula One’s most experienced drivers and test drivers. His career spans Arrows, Jaguar, McLaren, Sauber, HRT, Ferrari and Jordan, alongside success in Japanese Formula 3, Formula Nippon and GT racing. He later served as technical and sporting advisor at Techeetah in Formula E. Since 2022, Pedro has been Team Ambassador for Aston Martin Aramco, sharing his extensive racing, technical and development expertise across the team.
Ornella
Desiree Bellia
Ornella
Desiree Bellia
Ornella Désirée Bellia is a senior international football executive, lawyer, author and lecturer with nearly two decades of experience across governance, business and stakeholder relations. Her career spans clubs, leagues, players and international institutions. After overcoming a life-threatening illness, she wrote The Game of Life, exploring resilience, identity, pressure and purpose. She also lectures in Sports Management and Sports Law and speaks internationally.
Miguel Ángel
Gil Marín
Miguel Ángel
Gil Marín
Miguel Ángel Gil has served as the Chief Executive Officer of Atlético de Madrid since 2002. Since joining the organization in 1993 as General Manager, he has successfully led the club to 12 domestic and international titles. In addition to his role at Atlético de Madrid, Mr. Gil is the First Vice President of LaLiga and an executive committee member of both UEFA and the EFC (European Football Clubs).
Michele
Kang
Michele
Kang
Michele Kang is a global football club owner, businesswoman and investor. She is Founder of Kynisca, a multi-club organisation dedicated to women’s football, and majority owner of Washington Spirit, OL Lyonnes and London City Lionesses. She also serves as Chairwoman & President of Olympique Lyonnais and Chairwoman & CEO of Eagle Football Group. Her work focuses on sporting excellence, infrastructure, innovation, commercial growth and long-term investment in women’s sport.
Aki
Mandhar
Aki
Mandhar
Aki Mandhar is CEO and President of Chelsea FC Women and the first dedicated CEO appointed in the Women’s Super League. With 25+ years across advertising, journalism and digital media, she has led major transformation and growth initiatives. Previously COO of The Daily Telegraph and International GM at The Athletic, she helped drive its global expansion before its acquisition by The New York Times. She also serves as an Independent Non-Executive Director at STV Group plc.
Juan
Mata
Juan
Mata
Juan Mata es una de las figuras más reconocidas del fútbol mundial. Campeón del Mundo, de Europa y de la Champions League, ha jugado en clubes como Valencia, Chelsea, Manchester United, Galatasaray y Vissel Kobe. Fuera del campo impulsa iniciativas sociales y empresariales como Common Goal y C_Lab, e invierte en Mercury13 y San Diego FC. Autor de “Suddenly a Footballer”, reúne más de 24M de seguidores y defiende el poder del fútbol para unir.
Laura
McAllister
Laura
McAllister
Laura, former captain of Wales, made history in April 2023 as the first female UEFA Vice-President and the first Welsh person elected to UEFA or FIFA. She chairs key committees on gender equality, social responsibility and sustainability, leading UEFA’s work on inclusion, human rights and environmental accountability. Her leadership has helped drive systemic change in governance, representation and fair play across European football.
Tickets
Delegate Pass
450€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Participate in networking activities.
Corporate Pass
820€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Access to all networking activities.
—
Access to the Corporate Lounge.
—
Access to the WFS Awards ceremony.
—
Access to all workshops, except the private ones.
Female Leaders Corporate Pass
574€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Access to all networking activities.
—
Access to the Corporate Lounge.
—
Access to the WFS Awards ceremony.
—
Access to all workshops, except the private ones.
—
Access to the Female Leaders Gathering.
Student Pass
350€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Participate in networking activities.
—
Access to the Job Match session.
Female Leaders Delegate Pass
315€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Participate in networking activities.
—
Access to the Female Leaders Gathering.
Second Day Delegate Pass
250€
+10% VAT
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Participate in networking activities.
Virtual Pass
120€
+10% VAT
—
Remote access to all conferences.
—
Access to the WFS App.
—
1-to-1 video calls with attendees.
Property Pass
Complimentary
Clubs, leagues & federations
—
Access to all conferences & corporate presentations.
—
Access to the WFS App.
—
Participate in all networking activities.
—
Explore potential sponsorships and unlock new business opportunities.
—
Two free passes will only be granted to applicants with an
organisation email from an official club, league or federation.
See who’s attending
Discover the profiles already confirmed for the event, request meetings and reach out to who matters to you before you land in Madrid.
Agenda
Official Accommodation Partner
Madrid Marriott Hotel Princesa
WFS Madrid attendees can access an exclusive discount using the code X09. Click the link, select “Tarifas especiales” / “Special rates”, then “Código corp./promo.” / “Promo/corp. code” and enter the corporate code.
Day 1 · 15 September
Doors Open
08:30
Opening Ceremony
09:30
Panels
10:00–13:00
Female Leaders Gathering by GREAT
12:00
Lunch Break
13:00–14:30
Panels
14:40–18:00
Workshop · Women in Sport Leadership Exchange by CMG
15:00–16:30 ·
PRE-REGISTER HERE
WFS StartCup by EBAN Sports
16:00–17:30
WFS Awards
19:30
Day 2 · 16 September
Doors Open
09:00
Panels
10:00–13:00
Workshop · Why Your Best Players Freeze Under Pressure
11:00–12:00 · Invitation Only
Workshop · How to Increase Fan Revenue
12:00–13:00 · Invitation Only
Lunch Break
13:00–14:30
The Locker Room by Substack España
13:00–14:00 · Invitation Only · PRE-REGISTER HERE
Panels
14:40–18:00
Workshop · Proving Sponsorship Works in Modern Football by YouGov
15:00–16:00 · Invitation Only
Closing Ceremony
18:00
Tracks
A decade of working alongside clubs, leagues, federations, investors and players has shown us where the industry is heading.
Investment, Commercial Growth & Global Strategy
Capital flows, valuations, emerging market plays.
Media, Fan Engagement & Content
Broadcast rights, streaming, direct-to-fan.
Innovation, Technology & AI
AI in football, data, tech products.
Governance, Legal & Sustainability
Competition law, calendar, compliance.
Women's Football & Emerging Categories
Women's game as business, new verticals.
Football Culture, Purpose & Society
Community, identity, social impact.
Partner with WFS Madrid 2026
Four ways to put your brand where football's business decisions get made — from the main stage to the inbox of its senior decision-makers.
Speaking
Speaking
Showcase your expertise and join the conversations that set the
industry agenda. Build the credibility that opens doors among
football's top decision-makers.
Main Stage Panel
Lead the global conversation with a branded session on the
main stage.
Industry Stage Panel
Showcase expertise and share case studies with the
professionals who need what you offer.
Speaking Slot
Join the stage alongside the industry's decision-makers.
Exhibiting and Branding
Exhibiting and Branding
Showcase your brand where the industry connects, through
exhibition spaces, networking lounges and strategic digital
opportunities.
Exhibiting
Engage directly with key industry leaders and build visibility
within the ecosystem.
Branding Activities
Boost visibility through exclusive on-site activations, from
lounges to social events.
Branding Visibility
Place your brand on essential event materials for continuous
exposure.
Lead Generation
Lead Generation
Bypass traditional barriers and secure direct access to the
professionals who can say yes.
B2B Agendas
Tailored meetings connecting you directly with qualified
contacts.
Workshops
Lead focused discussions and engage with the participants who
matter most.
Content Hub
Content Hub
Put your brand at the centre of the conversations driving the
global football industry.
Thought Leadership
Opinion pieces and expert analysis for the professionals who
lead the game.
Success Stories
Turn your results into compelling narratives of real impact.
Interviews & Editorial Content
Exclusive interview formats distributed across WFS media.
Email & Newsletter
Put your message in the inbox of football's most senior
decision-makers.
