Kelly is currently CEO at Thelma Gwen, which is a campaign with the blueprint for authentic social impact, offering brands and organisations the point of differentiation they require to carve out their positioning in the market, as well as the purpose that resonates with, and adds value to, their customers. Kelly was previously working at Roc Nation Sports as Vice President of Strategic Marketing and Communications. She has worked closely with Marcus Rashford, proving that sports can have a great social impact, and is also a very strong advocate against child hunger and poverty.

Recently she has been involved with the following causes: Feeding Britain’s Children’, Rashford’s documentary in partnership with the BBC, Rashford’s ‘Full Time’ cooking initiative with Michelin starred chef Tom Kerridge, and recent engagements with Barack Obama and Sir Alex Ferguson.