HEAD OF CONTENT ACQUISITION AND STRATEGIC PARTNERSHIP – SINA SPORTS
Since 2015, he is Head of Content Acquisition and Strategic Partnership at Sina Sports, the leading sports digital media platform in China.
- Domestic and international sports content acquisition.
- Strategic partnerships with sports organizations, rights holders, teams and individual athletes.
- International sponsorship and marketing.
- Weibo platform international sports promotion.
Before that he was General Counsel of the company. Overseeing certain business and legal aspects.
He also works as Advisor of Chiliz, a platform empowering fans to crowd-manage sports and e-sport organizations.
From 2012 to 2015 he was the Associate Vice President of the NBA. Responsible for legal matters in all key areas of NBA’s international business in China including digital/TV, marketing partnerships, gaming and merchandising.