Businessman, entrepreneur and visionary. Founder & Chairman of Formula E and Founder and CEO of Extreme E – Agag has steered the ABB FIA Formula E Championship from an initial idea and a note on a napkin, to become the fastest-growing category in racing and touted by many as the future of motorsport. He now has created Extreme E, whose mission is to showcase electric SUV performance in extreme conditions.

Agag was born in Madrid and enjoyed an international upbringing, starting out in politics as the personal assistant to the Spanish prime minister, before moving into the fast lane with business partner Flavio Briatore. After selling the TV rights for Formula 1 in Spain and revamping the Campos outfit in GP2, Agag plugged into Formula E and won the tender to promote the newly-formed electric street racing series.

Still in the driving seat, Alejandro Agag is showing how the excitement of sport can have a meaningful social impact – promoting cleaner air and cleaner technologies through the competitive platform of Formula E and the new platform of Extreme E.

Head of Professional Football at FIFA. With an impressive academic background, significant experience in Sports Law and knowledge of several languages, Ornella’s hard work, passion and skillset has guided her through an already impressive career path. Ornella has gained valuable experience within the global sports industry having previously worked for an Italian top-division football club, leading law firms in Brazil, Spain, Italy and the U.K. and now with FIFA in Switzerland. She has specific experience with international transfer agreements, player employment contracts, image rights contracts, sponsorship and licensing agreements.
In academics, Ornella was a lecturer at Sports Law Masters in Spain, Switzerland and Italy, and has been a Guest Speaker at international conferences in Europe and the US. She holds an LL.M in International Sports Law (Instituto Superior de Derecho y Economía – Madrid), Negotiation and Leadeship Diploma (Harvard Law School – Boston), and UEFA Women’s Leadership Programme (Diploma – IMD Business School). Ornella has also co-authored the books “Direito do Trabalho e Desporto Vol. II” – published in Brazil and “The FIFA Régulations on Working with Intermediaries. Implementation at National Level”. She is a member of the FIFA Players’ Status Sub-Committee and Arbitrator at the Centro Brasileiro de Mediacao e Arbitragem.

Mr. Carey brings over 30 years of extensive stadium, sports, project finance and infrastructure expertise. In aggregate, Mr. Carey has over $140 billion in financing experience. Before joining the firm in 2004, Mr. Carey was the head of the Transportation and Infrastructure Group at Citigroup, where he focused on large, complex infrastructure financings. He continues this effort now at Goldman Sachs with a focus on innovative financings in the municipal market, ranging from revenue bond credits and project financings for sports facilities, large toll roads, ports, and public private partnerships (P3s) in the US.

Mr. Carey has extensive project finance and credit structuring expertise related to long-term debt for sports teams and stadiums and has helped finance over $14 billion of facilities for professional and college sports franchises. This experience in executing project financings is in a variety of markets including municipal, investment grade, bank loan, and high-yield.

Mr. Carey earned an AB in Economics from Harvard College in 1983.

The first female President of U.S. Soccer, Cindy Parlow Cone was re-elected to a four-year term on March 5, 2022, and is currently one of only seven female Federation presidents across FIFA’s 211 member associations.
While leading the Federation through the COVID-19 global pandemic, Cone’s priorities focused on improving U.S. Soccer’s efforts to take meaningful action in the diversity, equity, inclusion and belonging space, bringing commercial rights back in house, team building, and leading efforts to grow the game in all its forms.
Cone was a star for the U.S. Women’s National Team during a career that spanned 1996-2004, earning 158 caps while scoring 75 goals. During her career she was a two-time Olympic gold medal winner and a member of the historic 1999 Women’s World Cup winning side. She is also a title-winning coach at the grassroots, collegiate and professional levels and holds a USSF “A” coaching license.

Ex-international football player (188 caps with French National Team and 7 goals) who is actually Secretary General of the French Football Federation (FFF).
As player, Laura GEORGES has one of the greatest record of the French Football. She has won 2 Champions League, 6 national titles and 3 national cups and she was semi-finalist of the 2011 Women’s World Cup. During her career she played for the following clubs Paris SG, Olympique Lyonnais and FC Bayern Munich.
She also studied at the prestigious university of Boston College where she used to play during 3 years for the Boston College Eagles in NCAA.

Since 2017 she is supporting Noël LE GRAËT, President of the FFF, as Secretary General particularly in charge of the development of women’s refereeing plan.
Fully engage in the development and the promotion of women’s football, Laura GEORGES was ambassador of the FIFA WOMEN’S WORLD CUP FRANCE 2019.

President of the San Francisco 49ers on February 15, 2016. Guido oversees all key business initiatives for the team. Guido also concurrently serves as the Chairman and CEO of Elevate Sports Ventures, which – launched in 2018 – works to bring comprehensive business solutions to the sports and entertainment industry that identify new revenue opportunities and bring new, innovative ideas to market.

Prior to being named President of the 49ers, Guido served as the team’s chief operating officer from 2014-16. Levi’s Stadium has proven itself as a 360-degree entertainment venue in its first four years under Guido’s leadership. The venue has hosted Super Bowl 50, WrestleMania 31, Major League Soccer, multiple Pac-12 Championship Football games, International Soccer giants Manchester United and Barcelona, Taylor Swift, Kenny Chesney, Grateful Dead, and NHL Outdoor Classic. In 2017, the stadium played host to the largest soccer tournament on U.S. soil since the World Cup with the Copa America Centenario as well as hosted the prestigious 2019 College Football Playoff National Championship.

Before being elected FIFA President, Gianni Infantino was the UEFA General Secretary since October 2009, having joined the organisation in 2000. He led a team of over 400 staff which has helped further strengthen both national team and club football in Europe and UEFA’s role as a respected and credible international governing body.

At the helm of UEFA’s administration and together with the Executive Committee, he has intensified UEFA’s work to provide a democratic and sustainable environment for European football. This has been achieved through initiatives such as Financial Fair Play, improved commercial support and an increased role in the decision-making process for Member Associations of all sizes, and the development of UEFA’s competitions at every level of the game – including the exponential growth of the UEFA Champions League and the expansion of the UEFA European Football Championships.

Gianni led the fight against social ills and threats to the integrity of football in Europe, including all forms of racism and discrimination, violence and hooliganism, and match-fixing.

Professional activities
• Joined UEFA in August 2000

• Appointed Director of UEFA’s Legal Affairs and Club Licensing Division in January 2004 – led UEFA’s work in fostering close contacts with the European Union, the Council of Europe and governmental authorities

• Promoted to Deputy General Secretary before becoming General Secretary in 2009

• Appointed to the 2016 FIFA Reform Committee in August 2015

• Worked as Secretary General of the International Centre for Sport Studies (CIES) at the University of Neuchâtel prior to joining UEFA, having previously been an adviser to a variety of football bodies, in Italy, Spain and Switzerland

Ronaldo Nazário de Lima has been Chairman of the Board of Directors of Real Valladolid since 28th of September, 2018. In his sporting career, he won The World Football Championship with Brazil, in 1994 and 2002. He also was awarded three times with the FIFA World Player, and another two times with the Golden Ball. He was Ambassador of the United Nations Development Programme in the fight against poverty and currently dedicates his work to his entrepreneurial activity, financing education and sports projects, as well as advising sports event organisers.

Responsible for leading the Commercial division. In this capacity, Pellerano is responsible for developing and managing strategic partnerships to maximize the commercial opportunities of the organization. She has direct oversight of the departments of Strategy, Business Development, Partnership Marketing, Digital and Emerging Technologies, Media Distribution, and Broadcast Productions. She is also a member of the executive leadership of the Confederation. Prior to Concacaf, Pellerano was an Executive Vice President at Wasserman where she was responsible for leading Wasserman’s brands division and multicultural practice.

“WPP-founder Sir Martin is a global leader in the marketing and communications industry and his talk will be one of the must-see events at this year’s summit.

Sir Martin turned WPP into the world’s largest advertising and marketing services company in a remarkable 33-year stint at the helm of the company before moving on to launch S4 Capital in 2018.

S4 Capital, which is listed on the London Stock Exchange and has a market capitalization of approximately $4.0 billion, provides data, content and technology solutions for some of the world’s biggest companies and millennial-driven brands.  The company is in a state of constant growth, having merged with content company MediaMonks and leading programmatic company MightyHive in 2018, as well as adding a whole host of other data and digital media companies since then.

As a truly global organisation with over 5,000 people in 31 countries, S4 Capital’s client roster boasts a number of instantly recognisable names, including the likes of Procter & Gamble, Coca-Cola, Google, Netflix and Uber.

If you want to learn from and connect with one of the leading minds in the communications industry and hear his view on the future of football and its intersection with the digital media industry, then make sure not to miss him at WFS Europe.”

Recipient of the 2006 Nobel Peace Prize, Professor Muhammad Yunus is the founder of the first institution who offered microcredits, and the father of the social business movement – two concepts that have now been replicated in most of the countries around the world. Over the last 40 years, Muhammad Yunus has created a large network of experts, now present in over 150 countries, helping to solve social issues and improving the lives of millions of people through social business in all the major industries.

In 2018, he created the Yunus Sports Hub to put this network at the service of the sports sector and help governance bodies, right holders, event organizers, federations, clubs and other sports-related organizations create meaningful changes in people’s lives. For his diligent and extensive work in the sport for development field he received the Olympic Laurel at the Opening Ceremony of the Tokyo 2020 Olympic Games.