WFS Mexico City Day 2: Fan identity, new audiences and the 365-day stadium

The second day of WFS Mexico City 2026 brought together club executives, data specialists and sports infrastructure experts at Camino Real Polanco to debate how the football industry can translate recent years of growth into more sophisticated and sustainable business models. The shared diagnosis in the room was clear: the tools exist, but the ability […]
WFS Mexico City Day 1: The biggest World Cup in History, fan data and ROI

World Football Summit Mexico City 2026 kicked off yesterday at Camino Real Polanco — seven days before the host city inaugurates the biggest World Cup in history. Senior leaders from FIFA, the FMF, LALIGA, Club América, Tigres, Atlas FC, Ticketmaster and Miami Heat were among those on stage for a day of sessions covering fan […]
WFS Mexico City 2026 will be a part of the programme of Sports Weeks MX

The countdown to WFS Mexico City kicked off with the presentation press conference at Cinépolis Mitikah.
Inside TUDN’s Playbook for Broadcasting the Biggest World Cup in History

104 matches. 48 teams. Three countries. And an audience that expects content 24/7 across every platform imaginable. The 2026 FIFA World Cup will be the largest in history, and for TelevisaUnivision and its sports division TUDN, it represents a broadcasting challenge with no precedent. All 104 matches will be available across the company’s platforms—ViX will […]