Insights
Sociology & Football – History, Fans and the Current Football Business
We want to share a couple of questions of the interviews conducted by Cruyff Institu ...
Interview with Rick Parry, Ex CEO of Liverpool FC and former head of the FA Premier ...
Liverpool FC Chief Executive Rick Parry looks on during the draw of the quarter-fina ...
Can Football Clubs Succeed at Monetizing Their Social Media Following?
5th October 2016 When Manchester United last won the Premier League in May 2013, the club’s Twitter page was being followed by just over 1 million people. In September 2016, this number stood at 9.9 million while the club’s pages on Facebook and Instagram were attracting 71m and 13.5m followers respectively at the same time. In […]