Social media

#WFSatHome: A look into how coronavirus is disrupting fan engagement in sports
#WFSatHome: A look into how coronavirus is disrupting fan engagement in sports 1200 800 World Football Summit

We discuss what sport entities and athletes are doing to keep their fans engaged during the lockdown with fan engagement expert Michael Broughton.

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Why is football taking so long to jump on the TikTok wave?
Why is football taking so long to jump on the TikTok wave? 852 684 World Football Summit

Just 26 of the 98 clubs in Europe’s top five leagues have an official TikTok profile.

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Can Football Clubs Succeed at Monetizing Their Social Media Following?
Can Football Clubs Succeed at Monetizing Their Social Media Following? 1215 474 World Football Summit

5th  October 2016 When Manchester United last won the Premier League in May 2013, the club’s Twitter page was being followed by just over 1 million people. In September 2016, this…

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