World Cup of Healing: No mothers, no football

On July 10th in New York City, World Football Summit and FC Mother came together to host the World Cup of Healing—an event where football transcended competition to become a catalyst for connection, reflection, and social impact. It was a movement that used the world’s game to rebuild trust, community, and hope in a divided world.

A strategic partnership.
A special city

A strategic partnership. A special city

Why FC Mother

Because behind every football icon, there’s a mother who made it possible. FC Mother is the result of a decade-long global research initiative to address one of humanity’s most urgent challenges: maternal healing. Their model, Healing Sports (H-Sports), transforms football into a tool for measurable public health outcomes. By embedding wellness within club culture, FC Mother is changing how the world’s most popular sport can serve humanity.

Why New Yok City

New York is more than a global city. It’s a cultural powerhouse, a hub of innovation, and a beacon for changemakers across industries. With the FIFA Club World Cup arriving in the U.S. for the first time, World Cup of Healing becomes the perfect stage to spark conversations that transcend the pitch. This July, New York becomes the home of the World Cup of Healing. Be there to witness how football is driving measurable change in maternal health — and shaping a new vision for the future of the game.

The numbers that Defined the event

The numbers that
Defined the event

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World Cup of Healing:
No mothers, no football

World Cup of Healing: No mothers, no football

Past speakers at
World Cup of Healing

Past speakers at World Cup of Healing

Football's heartbeat: Mothers

Mothers play a critical role in football — often behind the scenes, yet foundational to the sport’s global ecosystem.

With the World Cup of Healing, maternal well-being is no longer a side conversation — it’s becoming a key priority within football’s future.

At World Football Summit, we believe football can do more than entertain, that’s why we’re proud to partner with FC Mother as our official Health, Longevity & Wellness Partner.

Together, we’re taking on a $27.2 trillion global challenge: maternal health.

By activating the power of 5 billion football fans, we aim to deliver real, measurable impact — starting with the people who give us life.

This is football, reimagined for purpose.

WFS New York key figures

Its time to equalize the potential of the industry in the region to the passion for football it beholds
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Past speakers at WFS Americas 2024

Andrea

Agnelli

President- Juventus FC

Andrea

Agnelli

A successful businessman – since May 2010, Agnelli has served as chairman of Italian association football club Juventus, which returned to Italian football dominance throughout the 2010s with nine consecutive record-breaking Serie A titles, along with four consecutive national doubles and one domestic treble. Under Agnelli’s presidency, Juventus also returned to European competitiveness, reaching one UEFA Europa League semi-final and two UEFA Champions League finals.

Grace

Ahrens

Executive Director – Women in Soccer

Grace

Ahrens

Grace Ahrens is the Executive Director of Women in Soccer, an organization committed to creating opportunities for women and people with underrepresented gender identities who work (or want to work) in soccer. Growing up in Mexico and with over 10 years of experience in workforce development, branding and media, she brings a deep understanding of diversity and expertise in driving inclusive solutions.

Hammad

Albalawi

Head of the Saudi Arabia FIFA World Cup™ 2034 bid unit at the Saudi Arabian Football Federation – Saudi Arabian Football Federation

Hammad

Albalawi

Hammad Albalawi leads Saudi Arabia’s FIFA World Cup 2034 bid, aiming to host the first 48-team tournament in a single nation under the slogan “Growing. Together.” Previously, he was Assistant Deputy Minister for Strategic Planning & Investment at the Ministry of Sport, overseeing the National Sports and Football Strategies. He also led the privatization of state-owned sports assets, boosting investment appeal and managing IP projects like the Formula 1 Saudi Arabian Grand Prix.

Greg

Bettinelli

Partner – The Chernin Group

Greg

Bettinelli

Greg Bettinelli is a Partner at TCG, investing in sports, media, and passion-led brands. Formerly at Upfront Ventures, he backed companies like GOAT and ThredUp. He was CMO at HauteLook (acquired by Nordstrom), held executive roles at Live Nation, and led StubHub’s acquisition while at eBay. He sits on several boards and holds a BA from the University of San Diego and an MBA from Pepperdine University.

Michael

Broughton

Sports Industry Consultant & Advisor

Michael

Broughton

“For over two decades Michael has worked across the top levels of sports, media, and technology. In addition to his role as an OTT Sports principal and co-host, he is also a partner at Acceleration Equity, based in London. He has served as a senior executive at FIFA headquarters in Zurich, responsible for its strategic relationships and investment strategy with big data and tech companies globally, while also supporting its emerging Gaming and eSports group.”

Fernando

Carro

CEO – Bayer 04 Leverkusen Fußball GmbH

Fernando

Carro

Giorgio

Chiellini

Head of Football Institutional Relations – Juventus Football Club

Giorgio

Chiellini

I’m a professional former football player, transitioning now in the management position. Part of Common Goal and other social initiatives.

Ricardo

Fort

Founder – Sport By Fort Consulting

Ricardo

Fort

Ricardo Fort is one of the most respected names in the global sponsorship business. As the only executive to lead the Global Sponsorship Departments of two FIFA and IOC sponsors – Visa and Coca-Cola – he successfully negotiated billions of dollars in sponsorship contracts with the International Olympic Committee, FIFA, UEFA, athletes, the NFL, Formula 1 and Formula 1 teams, and many other worldwide sports and entertainment properties.

Brands that attended New York 2025

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Confirmed partners of WFS New York 2025

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